Discover Lehigh Valley’s Sands® Casino Resort Bethlehem

“Live Like A High Roller” Sweepstakes Official Rules


The Sweepstakes: The “Live Like a High Roller” Sweepstakes (the “Sweepstakes”) starts on 09/05/12 and ends on 06/27/13 (the “Promotion Period”), Discover Lehigh Valley will promote, by means of the opportunity to submit entries to win prizes as detailed on registration page on

Eligibility: The Sweepstakes is open only to legal residents of the 50 United States and Washington D.C (excluding residents of Puerto Rico) who are 21 years of age or older at the time of entry.  Any individuals (including but not limited to employees, consultants, independent contractors, and interns) who have, within the past six months, performed services for Discover Lehigh Valley or Sands® Casino Resort Bethlehem or any organizations responsible for sponsoring, fulfilling, administering, advertising or promoting the contest or supplying the prize, and/or their respective parent, subsidiary, affiliated and successor companies, and immediate family and household members of such individuals, are not eligible to enter or play. “Immediate family members” shall mean parents, stepparents, children, stepchildren, siblings, stepsiblings, or spouses. “Household members” shall mean people who share the same residence at least three months in one calendar year.

How to enter: Complete the registration form (including first and last name, home mailing address, daytime telephone number (including area code), date of birth and email address) (“Entry”), which can be found at (the “Website”) and then submit the Entry to the Website on or before 06/27/13.  ALL ENTRIES MUST BE RECEIVED BY 06/27/13.  Limit one Entry per person per e-mail address per day throughout the Promotion Period.  Entries by the same person in excess of the limits stated will be disqualified. Mechanically altered or reproduced Entries are not eligible.

By entering, each contestant agrees to be bound by the official rules and the decisions of sponsor, whose decisions shall be finding and final in all respects and you certify that you are eligible to enter the sweepstakes. Discover Lehigh Valley, its promotional agents and sweepstakes co-sponsors are not responsible for illegible, lost, delayed or misdirected mail, errors in faxes or shipments, busy phone signals, or incomplete entries.

Prizes: ix winners will receive the prize as outlined on There are no other prizes and there is no cash value.  All other expenses not specifically listed herein are solely the winner’s responsibility including, but not limited to, sales taxes, gratuities, meals, transportation, and all incidental expenses.  Prize subject to any and all applicable terms and conditions.  Any depictions of prizes are for illustrative purposes only.  All federal, state and local taxes on the prize are the sole responsibility of the winner.  Winner will be sent an IRS Federal 1099-MISC tax form for the retail value of any prize at or above $600.  No transfer, refund, substitution or replacement of prize permitted, except that Sponsors reserve the right, in their sole discretion, to substitute a prize of equal or greater value (or cash equivalent).  ARV of all prizes is in U.S. dollars.  All prizes will be awarded within 1 year of receipt of valid and executed winners’ affidavit or prize confirmation.  Any portion of the prize not accepted or unclaimed and/or unused by the winner will be forfeited and will not be substituted.

The grand-prize and runner-up prize are non-transferable and non-refundable. There may be no cash or other substitutions of prizes by winner. However, Discover Lehigh Valley and the Sands® Casino Resort Bethlehem reserve the right to substitute similar prizes of equal or greater value in the event the above prize is unavailable for any reason.

Grand-prize valued at $2,650.00; runner-up prize valued at $1,150.00; additional monthly prizes (four in total) valued at $1,000.00 total ($250 each).

Publicity Release:  Winner of grand-prize and runner-up prize winners acceptance of the respective prize constitutes such winner’s agreement and consent for Sponsor and its successors, assigns, transferees, licensees, and sub-licensees to use and/or publish winner’s full name, city and state of residence, any photographs or other likenesses, Entry, pictures, portraits, voice, testimonials, biographical information (in whole or in part), and/or statements made by winner regarding the Sweepstake or Sponsor, worldwide and in perpetuity for any and all purposes, including, but not limited to, advertising, trade, promotion, in any and all forms of media, now known or hereafter devised, including, but not limited to, print, TV, radio, electronic, cable, digital or World Wide Web, mobile, and/or social media, without further limitation, restriction, compensation, notice, review, or approval, which rights winner acknowledges and agrees Sponsor can transfer, assign, license, and/or sublicense the above rights.

No Tampering; Right to Cancel, Modify: Sponsor shall not have any obligation or responsibility, including any responsibility to award any prize to entrants, with regard to: (a) Entries that contain inaccurate information or do not comply with or violate the Official Rules; (b) Entries, prize claims or notifications that are lost, late, incomplete, illegible, unintelligible, damaged or otherwise not received by the intended recipient, in whole or in part, due to computer, human or technical error of any kind; (c) entrants who have committed fraud or deception in entering or participating in the Sweepstakes or claiming the prize; (d) telephone, electronic, hardware, software, network, Internet or computer malfunctions, failures or difficulties; (e) any inability of the winner to accept the prize for any reason; (f) if a prize cannot be awarded due to travel cancellation, delays or interruptions due to Acts of God, natural disasters, terrorism, weather or any other similar event beyond Sponsor’s reasonable control; or (g) any damages, injuries or losses of any kind caused by any prize or resulting from awarding, acceptance, possession, use, misuse, loss or misdirection of any prize or resulting from participating in this promotion or any promotion or prize related activities.  Sponsor reserves the right, in its sole discretion, to disqualify any individual it finds to be (a) tampering with the entry process or the operation of the Sweepstakes, or with any Web sites promoting the Sweepstakes; (b) acting in violation of the Official Rules; or (c) entering or attempting to enter the Sweepstakes multiple times through the use of any robotic or automated devices to submit entries.  If Sponsor determines, in its sole discretion, that technical difficulties or unforeseen events compromise the integrity or viability of the Sweepstakes, Sponsor reserves the right to void the entries at issue, and/or terminate the relevant portion of the Sweepstakes promotion, including the entire Sweepstakes promotion, and/or modify the Sweepstakes and/or conduct a random drawing to award the prize(s) using all eligible entries received as of the termination date.  If the Sweepstakes is terminated or modified due to technical difficulties or unforeseen events prior to the expiration date of the Promotion Period, notice will be posted at

Release of Liability; Forum Selection:  By participating in the Sweepstakes, entrants and winner agree to release and hold harmless Sponsor, Sands® Casino and each of their parent companies, subsidiaries, affiliates, partners, representatives, agents, successors, assigns, employees, officers and directors (“Released Parties”), from any and all liability, for loss, harm, damage, injury, cost or expense whatsoever including without limitation, property damage, personal injury (including emotional distress), and/or death which may occur in connection with preparation for, or participation in, the Sweepstakes, or possession, acceptance and/or use or misuse of the prize or participation in any Sweepstakes-related activity and for any claims or causes of action based on publicity rights, defamation or invasion of privacy and merchandise delivery.  Except where prohibited, all issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of entrant or Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of the Commonwealth of Pennsylvania without giving effect to any choice of law or conflict of law rules (whether of the Commonwealth of Pennsylvania, or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the Commonwealth of Pennsylvania. In addition, any dispute relating to the Sweepstakes (including these Official Rules) shall be brought in the appropriate state or federal court having jurisdiction over the subject matter located in the County of Lehigh, Pennsylvania.  Entrants hereby irrevocably consent to the personal jurisdiction of said courts and waive any claim of forum non conveniens or lack of personal jurisdiction they may have.

List of winners: For a copy of winner list, send a self-addressed, stamped envelope (VT state residents only may omit return postage) to: Discover Lehigh Valley, 840 Hamilton St., Suite 200, Allentown, PA 18101. In your request, state that you would like a copy of the “winners list” between 09/05/12 through 06/27/13. Winners will be notified via e-mail and phone the day of the drawings. Winners will have 24 hours to respond via e-mail or phone confirming their address. If no response is given another winner will be selected.

Miscellaneous: Some restrictions apply. One qualifier per household. Must be 21 years of age or older to participate in this promotion and to enter Sands® Casino. Anyone prohibited from gaming by the Pennsylvania Gaming Control Board is ineligible for this promotion. Gambling problem? Call 1-800-GAMBLER.

Sponsor:  Discover Lehigh Valley, 840 Hamilton St., Suite 200, Allentown, PA 18101 is the operator of the sweepstakes.

Prize Values and Giveaway Dates

Grand-Prize valued at $2,600.00

Runner-Up prize valued at $1,150.00

Bi-Monthly Winners (four total) valued at 1,000.00 total